Posted on December 10, 2007 by bookle
Author: Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan and Al Switzler
Publication date: 2007-09-13
This book provides a practical approach to lead change and empower people to make a difference or a change in society. The authors provide a collection of powerful influence strategies that can be combined to make such change inevitable.
The authors propose six sources [...]
Filed under: Business Strategy, Personal Growth | Tagged: influencer book, influencers, key influencer | Leave a Comment »
Posted on December 10, 2007 by bookle
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Author: W. Chan Kim and Renee Mauborgne
Publication date: 2005-02-03
“Competing in overcrowded industries is no way to sustain high performance. The real opportunity is to create blue oceans of uncontested market space.”
This book provides a systematic approach to making the competition irrelevant. Kim [...]
Filed under: Innovation, Marketing | Tagged: blue ocean strategies, blue ocean strategy book, blue ocean strategy review, blue ocean strategy summary | 1 Comment »